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What is Digital Marketing?
http://www.netlz.com/seo-blog/2011/11/25/what-is-digital-mar...
Submitted by
ChrisRivera
3 months, 2 weeks, 3 days, 8 hours agoSEO and digital marketing are two totally different concepts yet they share some common ground. The main purpose of SEO strategies is to get internet sites or pages to rank high in search engine result pages. Digital marketing on the other hand is more similar to internet marketing except that it encompasses all types of digital media. Technically, SEO is one of the tools used in a digital marketing plan.
Digital marketing uses a wide variety of digital sources to promote products or services. Basically, it efficiently distributes digital advertisements using many different devices. These include mobile devices, websites, instant messages, and SMS just to name a few. It is a very broad concept and the newest, most cost effective method of advertising. Many of the same tools used for SEO practices are also incorporated under the digital marketing umbrella. However, it encompasses quite a wider path in that even direct mail and graphic design can fall under digital marketing strategies.
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